Partner for CSR

United Way is known for its holistic and systematic interventions that lead to sustainable impact within communities. The reason we are able to identify the most deserving project and implement it seamlessly is because we work closely with all the key stakeholders including Government departments, international organizations, corporates, technical experts and NGOs.

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How we work:

For our ‘child friendly schools’ initiative, we identify the neediest school with the help of SSA (Samagra Shiksha Abhiyan), a centrally sponsored government program responsible for implementing Right to Education. It was through them that the Government Boys Higher Secondary School, Walajabad came to our attention. The school was experiencing a decline in enrolment rates due to various reasons.

United Way Chennai with support from corporate partner Chola MS General Insurance Ltd. initiated the ‘child friendly schools’ programme in the school with an aim to improve the learning experience of the 500+ students. UNICEF’s child-friendly schools model was adopted.

The focus was not only on improving infrastructure like toilet and sanitation facilities, hand wash stations and RO water plants but we also collaborated with non-profits and technical experts like YRG Care and Team Everest to provide soft-skills, life skills, career counselling and digital literacy exposure.

The community is also actively involved in sustaining the project through awareness sessions.This is what we mean by 360 degrees partnership. We involve every stakeholder required for the success of the project.

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